Digital Marketing Specialist

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Ad nr: 12418
Published: 7 August 2022, views: 4

 

 

Main characteristics

Location
Kelvin Grove, Queensland
Company
Michael Page
Salary
AU$75,000 - AU$85,000
Employment type
Permanent
Category
Marketing
Industry
Not For Profit

Job summary

About Our Client

Our client is a not-for-profit leader of their sector, setting the precedent for best practice advice within their services and offerings. The organisation is currently experience strong growth due to an ongoing merger, making them the largest provider of services within their industry.

Job Description

- Support the development and roll out of an annual digital marketing Program of Work (POW), including campaign planning, implementation, test and learn activities and analysis
- Support the improvement of accessibility, usability and design of company websites, including CMS content updates, page builds, tag management, and tracking to optimise the customer journey and track conversions
- Work with the Marketing and Communications team to implement the digital content plan
- Use a range of techniques (including SEM, SEO, advertising, and eDM) to setup and run various digital campaigns and initiatives that drive traffic to company websites, promote lead generation and customer acquisition
- Maintain online business search capabilities, including Google My Business profiles, as required
- Work closely with internal stakeholders and external agencies to coordinate the delivery digital campaigns and activities
- Provide administrative support to the Brand, Marketing and Communications team as required.

The Successful Applicant

Qualifications

- Tertiary qualifications in Marketing, Advertising, Business, or other relevant discipline mandatory

Technical skills

- Experience with CMS platforms essential. Experience with Optimizely would be considered favourably
- Experience using tools such as Google Analytics, Google Search Console, Google Tag Management, Facebook ad manager, Facebook analytics
- Functional understanding of HTML would be considered favourably
- Content creation and copywriting skills highly desirable
- Advanced skills using the Microsoft Office suite of programs, including Word, Excel and PowerPoint

Working Experience

* 5+ years' experience in a similar digital marketing management role
* Coordinating day-to-day digital activities and campaigns, including website updates and email
* Well-developed administrative skills, with high attention to detail
* Ability to manage time effectively and coordinate multiple activities simultaneously
* Good interpersonal and communication skills - written and verbal
* A team player with a positive can-do attitude
* Willingness to learn and adapt to new technologies

What's on Offer

- Competitive remuneration salary with the opportunity to salary-sacrifice up to $15k of income
- work for a not-for-profit during a time of acquisition and growth - with ongoing career development opportunities
- Work with clients, stakeholders and agencies across Australia, building your network and diversifying your digital marketing skill set within an established and supportive team


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Published: 7 August 2022, views: 4


Company: Michael Page

Location: Kelvin Grove, Queensland

Salary: AU$75,000 - AU$85,000


Industry: Not For Profit
Category: Marketing
Employment type: Permanent


Additional information:

Michael Page

Application for the position: Digital Marketing Specialist

Full name:• required field •

Your e-mail:• required field •

Message content:• required field •

Attachments: • Curriculum Vitae , cover letter, other •


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