Marketing Automation Specialist

Report

Ad nr: 9517
Published: 1 July 2022, views: 1

 

 

Main characteristics

Location
Sydney, New South Wales
Company
News Corp Australia
Employment type
Full time
Category
Marketing & Communications

Job summary

Whats the role? Partner with stakeholders to build and manage integrated lifecycle journeys to achieve strategic business objectives,covering programs for lead generation, nurture and conversion, member retention & business growthContribute to the development and implementation of marketing automation systems, governance, policies, and processes to capitalise on marketing data and intelligence aligned with accessibility and privacy legislationMaintain systems and processes to ensure best practices and data integrityCollect, analyse, and interpret data from various sources to support decision-making using tools such as Google Analytics, Dataroma, Adobe, Salesforce, and MS ExcelExecute end-to-end cross-channel campaign, including journey design/visualisation, implementation, asset build, test/QA and ongoing management.

Who you areExperience with marketing automation platformsExperience working with customer data, knowledge of data architecture/models & safe handling of dataExperience interpreting briefs and aligning business needs to technical solutions in marketing automation platformsAble to communicate with technical stakeholders and marketing/business areas to reach common understandingStrong people and relationship management skillsWorking knowledge of: Experience with Salesforce Marketing Cloud and Marketo.Experience with B2B and B2C marketing programsExperience in developing with HTML/CSS/JS (Desirable)

Whats in it for you?

Supportive and friendly environment. We encourage innovation, collaboration and creative thinking. Fun, fast-paced and excellent opportunities for growth and development.Make a difference as part of Australias most influential media organisationBlended work arrangementsA truly collaborative environmentOn-site gym and wellbeing centreOpportunity to innovate, challenge the norm and pioneer the way forward Work with some of Australia's most recognised and prestigious brands

Who are we?

We are Australias number one and most influential media organisation with more than 150 prestige brands across news, sport and lifestyle. Each month more than 17 million Australians choose to consume news and information from our digital and print products more than any other media group in Australia.

Whats next?

Apply now or for more information on careers at News Corp Australia visit www.newscorpaustralia.com/careers

Diversity strengthens our national teams and newsroom as we seek to tell stories that represent the communities of Australia. Our people make us unique, and so we are committed to equal employment opportunities regardless of race, religion, sexual orientation, age, disability or gender identity. Applicants of diverse backgrounds are encouraged to apply!


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Published: 1 July 2022, views: 1


Company: News Corp Australia

Location: Sydney, New South Wales


Category: Marketing & Communications
Employment type: Full time


Additional information:

News Corp Australia

Application for the position: Marketing Automation Specialist

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