Main characteristics
- Location
- Sydney, New South Wales
- Company
- Estia Health
- Salary
- Base inclusive of Superannuation
- Employment type
- Full time
- Category
- Marketing & Communications
Job summary
As an ASX listed company in a fast growing and purpose driven sector, Estia Health is dedicated to caring for thousands of older Australians who choose to make Estia their home at an important time in their lives. As we continue to expand, we are striving to attract, develop and retain the best talent in Healthcare. With over 7500 employees in both metropolitan and regional Australia, we are proud to be a values-based organisation providing meaningful careers for talented people who want to make a difference.About the role:
This role will be responsible for the execution of the Estia Health Content and Communications strategy. Partnering with a variety of internal and external stakeholders, youll establish and embed the comms strategy ensuring consistent messaging and tone-of-voice across pillars of the Estia Health Communication strategy.
Some of what youll be doing: Lead in the development of Estia Healths communications strategy to increase brand recognition and strengthen Estia Healths positioning and reputation as one of Australias leading, trusted residential aged care providers. Oversees the creation of content for both traditional and digital communications including newsletters, website, video, EDMs and other assets. Understands audience segmentation and research insights and tailors content to be used across a broad range of traditional and digital channels. Reviews and advises communications policies and processes to ensure protection and growth of Estia Healths brand reputation. Establishes a content and engagement calendar including suggested activities and initiatives that align with Estia Healths brand and values and improve employee engagement within the organisation. And more
The background that will make you a success in this role: Minimum 7 years experience in marketing or corporate communications roles Demonstrated capability in communications and copywriting Experience in digital content writing to support SEO strategy Experiencing integrating communications messaging into creative campaigns and design-led communications Experience adapting and evolving communications for specific channels including social, website Experience in the health care/aged care sector an advantage
Make a difference by supporting projects which have an impact on how we support our residents: Open, friendly, collaborative team - feel supported but enjoy autonomy to deliver your work Fast paced, progressive environment Central Sydney location close to public transport Estia offers a range of benefits including competitive remuneration
Join us!
If you would like to know more, please email [Apply online]. If this sounds like the role for you, click on APPLY NOW!
To find out more about Estia Health and the wonderful work we do, please visit and follow our LinkedIn page. [link removed]
We support a holistic approach to Workplace Health and Safety by supporting our homes with a commitment to keeping our residents and team members safe and well.