Main characteristics
- Company
- Michael Page
- Salary
- AU$110,231 - AU$112,311
Job summary
About Our ClientOur client is Australia's largest human rights organisation supporting those seeking asylum. A champion of human rights, with strong values of equality, embracing diversity and sustainability, our client is now seeking a website coordinator to manage the online presence and user experience of multiple web platforms.
Job Description
- Managing and developing the website and content management systems, including the management of metadata, user experience and the integrity of digital platforms and content delivery
- Creating guidelines and processes that facilitate user best practice and conduct training with key stakeholders
- Managing and optimising donation, supporter acquisition and supporter engagement pages
- Creating new campaign action pages while ensuring they are integrated with CRM and Google Analytics
- Managing, reporting and driving insights from Google Analytics across the organisation's web footprint
- Providing strategic input and implementation of paid social media campaigns
- Implementing strategic SEO marketing campaigns and optimisation across the digital ecosystem and web platforms
- Driving brand and product awareness across all online channels
- Facilitating integration projects between the organisation's web, CRM and email systems with the goal to develop clear supporter and donor attribution.
The Successful Applicant
- Demonstrated knowledge of content management systems (CMS), digital project management, UX and data analytics and reporting
- Experience in developing and implementing digital marketing campaigns
- Experience in supporter journey mapping and strategy across web and digital platforms
- Solid knowledge of website analytics tools including Google Analytics and other Google tools such as Google Ads,
- Expereince in leading and managing SEO campaigns
- Strong working knowledge of HTML and CSS and experience working with Wordpress
- Exceptional organisational and planning skills including experience using systems for campaign planning
- High level communication skills including the ability to work with and form relationships with a range of culturally diverse stakeholders
What's on Offer
- Flexible working arrangements - including Working from Home - available
- Fantastic location close to public transport and with free car parking
- Temporary opportunity
- Value-driven organisation