Local Area Marketing Specialist

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Ad nr: 55596
Published: 1 April 2023, views: 3

 

 

Main characteristics

Location
Melbourne, Victoria
Company
Michael Page
Employment type
Permanent
Category
Marketing
Industry
Retail

Job summary

About Our Client

My client is a B2B health care organisation with a membership base of over 450 independent health care practitioners across Australia. They are on the look out for a new member to join their collaborative and vibrant team to provide bespoke marketing strategy and advice to their member base from a digital and traditional perspective.

Job Description

Key Responsibilities:

- Provide unique local marketing strategy to their member base from a digital presence, graphic design, marketing campaigns and through this recommend optimal marketing solutions.
- Utilise member communication channels to promote the benefits of local area marketing services.
- Develop campaign specific local area marketing plans and provide members with up to date strategies and advice.
- Quote graphic design work and production costs and time lines.
- Interpret member marketing requirements and complete briefs for the marketing team to execute.
- Measure and quantify the local area marketing services through member satisfaction surveys.
- Work across the cross-functional team to assist and execute where needed.
- Execute CMS and website updates as needed and utilise SEM for optimisation of local area marketing outputs.

The Successful Applicant

The Successful Candidate:

- Tertiary qualification in communications, marketing, digital or equivalent.
- 5 years experience (minimum) in local area marketing.
- Previous experience in consumer retail and digital marketing.
- Experience in local area marketing is desirable.
- Experience in website development and CMS (wordpress)
- Utilisation of SEM, SEO and PPC for optimisation is preferred.
- Execution of copy for web, social media and design briefs.
- A digital strategy centred mindset.

What's on Offer

My client offers hybrid working and a competitive remuneration for this position in the B2B health care space. They also offer a positive and collaborative place to work and career progression for the successful individual.


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Published: 1 April 2023, views: 3


Company: Michael Page

Location: Melbourne, Victoria


Industry: Retail
Category: Marketing
Employment type: Permanent


Additional information:

Michael Page

Application for the position: Local Area Marketing Specialist

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Attachments: • Curriculum Vitae , cover letter, other •


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