Main characteristics
- Location
- Melbourne, Victoria
- Company
- Michael Page
- Employment type
- Permanent
- Category
- Marketing
- Industry
- Retail
Job summary
About Our ClientMy client is a B2B health care organisation with a membership base of over 450 independent health care practitioners across Australia. They are on the look out for a new member to join their collaborative and vibrant team to provide bespoke marketing strategy and advice to their member base from a digital and traditional perspective.
Job Description
Key Responsibilities:
- Provide unique local marketing strategy to their member base from a digital presence, graphic design, marketing campaigns and through this recommend optimal marketing solutions.
- Utilise member communication channels to promote the benefits of local area marketing services.
- Develop campaign specific local area marketing plans and provide members with up to date strategies and advice.
- Quote graphic design work and production costs and time lines.
- Interpret member marketing requirements and complete briefs for the marketing team to execute.
- Measure and quantify the local area marketing services through member satisfaction surveys.
- Work across the cross-functional team to assist and execute where needed.
- Execute CMS and website updates as needed and utilise SEM for optimisation of local area marketing outputs.
The Successful Applicant
The Successful Candidate:
- Tertiary qualification in communications, marketing, digital or equivalent.
- 5 years experience (minimum) in local area marketing.
- Previous experience in consumer retail and digital marketing.
- Experience in local area marketing is desirable.
- Experience in website development and CMS (wordpress)
- Utilisation of SEM, SEO and PPC for optimisation is preferred.
- Execution of copy for web, social media and design briefs.
- A digital strategy centred mindset.
What's on Offer
My client offers hybrid working and a competitive remuneration for this position in the B2B health care space. They also offer a positive and collaborative place to work and career progression for the successful individual.